Tanguy Records
Identity for an independent record label
A brand identity for Tanguy Records built around a purposeful typeface, a tight colour system, and clear rules for how the palette behaves across releases, sleeves, and digital surfaces.
Identity
The label needed an identity that could carry across releases without redrawing the system every time. The typographic foundation was set first, then locked, then everything else — colour rules, layout structure, sleeve behaviour — was built on top.
Colour system
The palette was paired with usage rules so each colour combination has a defined purpose: which is used for primary releases, which signals subseries, and how the brand behaves on physical and digital surfaces.
Outcome
A label identity that scales release after release without diluting.
