7 days
Average sprint duration
Branding sprint
A brand that commands the premium position in your market.
Strategy, identity, and a complete launch-ready system in seven working days. No deck-only theatre, no four-month rebrand. You walk out with a brand investors take seriously and operators can roll out on Monday.
- 7 days Strategy → launch
- 40+ Brands repositioned
- 2.4× Avg conversion uplift
Trusted by
Founders, operators, and investors who needed a brand that holds up next to the category leader.
Pain → promise
Why most rebrands stall before they ship.
Today
- Identity work drags into a six-month committee process and arrives stale.
- A logo refresh shows up but no positioning, no system, no rollout playbook.
- You look like every other competitor in the category — same blue, same wordmark, same tone.
- Your team improvises every deck, ad, and social post because nothing is documented.
After 7 days
- Strategy, naming, and identity locked inside a seven-day sprint, with daily decisions.
- Strategy doc, visual system, voice, and a launch-ready brand book your team can apply.
- A point of view and a visual language ownable to you, defensible against copycats.
- Logo, type, color, motion, and copy rules in one source-of-truth your team uses daily.
What's included
Everything required to relaunch the brand.
Six packaged outputs — every one is a deliverable, not a deck slide. You leave the sprint with files, not opinions.
- 01
Brand strategy document
Positioning, audience, value proposition, competitive map, and the one sentence your category cannot say.
- 02
Logo system
Primary mark, secondary mark, monogram, and lockups. Every format, every color, every size. Built to scale from favicon to billboard.
- 03
Visual identity system
Color palette, typography, grid, photographic direction, illustration system, and motion principles — wired together so they cohere on every surface.
- 04
Verbal identity
Tone of voice, tagline, messaging hierarchy, and a copy library covering hero, ads, email, and product UI.
- 05
Brand guidelines
A 40–60 page brand book your team can hand to any contractor, agency, or new hire and get on-brand work back the same week.
- 06
Launch kit
Social profiles, email signatures, deck template, business cards, and the first round of campaign assets so the new brand goes live the day after sign-off.
Process
Seven days, four phases.
A 7-day operating cadence — no scope creep, no waiting on approvals, no surprises.
- Day 1
Discovery & strategic intake
A two-hour working session with founders. Audit of the existing brand, customer interviews on file, competitive teardown, and a sharpened positioning brief signed before we draw anything.
- Audit findings
- Positioning brief
- Sprint scope
- Day 2 – 3
Strategy & verbal identity
Positioning locked, naming or tagline if needed, voice principles, messaging architecture, and the strategic story your investors and customers will hear.
- Strategy doc
- Voice & messaging
- Tagline
- Day 4 – 5
Identity design
Two divergent identity directions presented live. You pick a direction, we refine. Logo, type, color, photography, and the system that ties them together.
- Logo system
- Visual system
- Type & color
- Day 6 – 7
Guidelines & launch kit
Brand book written, launch assets produced, files packaged. Final review, sign-off, full handover. The brand is in production by the end of day seven.
- Brand book
- Launch assets
- Handover
Outcomes
Numbers from recent sprints.
40 +
Brands repositioned
2.4 ×
Conversion uplift post-launch
92 %
Of clients re-engage within 12 months
Selected work
Brands that shipped with us.
We had spent fourteen months and three agencies trying to repaint the brand. Northera shipped a full identity system in a week — the team applied it the day after handover and our pitch deck stopped feeling like an apology.
FAQ
Questions, answered.
-
Can a real brand actually be built in seven days?
Yes — because the seven days are us doing the work, not chasing approvals. Decisions happen live in working sessions, our creative network is already on standby, and the deliverables are scoped before the sprint starts. The output is the same artefact a six-month rebrand produces — a strategy doc, full identity system, guidelines, and launch kit. We've removed the waiting, not the work.
-
Do we own the final brand outright?
Yes. Full IP transfers to you on final invoice — logos, type pairings, photography direction, custom illustrations, the strategy doc, and the brand book. No retainer required, no licensing fees, no creative held hostage.
-
What if we don't love either direction on day five?
Then we keep going. The seven-day cadence has a one-revision allowance built in. In practice, the live working sessions on days one through three mean by day five the directions are aimed where you want them — and clients pick within the hour ninety percent of the time.
-
How is this different from a $40k agency rebrand?
Same caliber of senior European designers and strategists — Northera is a vetted creative network, not a junior team learning on your project. The difference is operating model: fixed scope, fixed timeline, no hourly billing, no account managers in the middle. You pay for the deliverable, not the meetings.
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What if our team can't move at sprint speed?
We need ninety minutes a day for two days, then a single ninety-minute review on day five. That is the entire client-side time cost. The rest is on us.
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What's the investment?
Sprint pricing is fixed and quoted up front based on scope — typical brand sprints land in the mid five figures, fully delivered. Book a call and we will scope to your exact deliverables before you commit.
Ready when you are
Build the brand that wins your category.
One call. Fixed scope, fixed price, fixed timeline. The new brand is in production seven business days later.
- Fixed price, scoped before you sign — no billable-hour creep.
- Senior European designers only — no juniors learning on your brand.
- Full IP transfer on delivery — every file, every right.
- One round of revisions baked into the sprint.